homework 1

The chosen website is www.targetscope.com. This website is aimed at small and medium companies that want to create brand awareness among potential customers and improve their brand image. This company provides a personal sevice, studying each case and developing a strategy in order to enhance your brand image, the publicity of the company through promotional tools such as tv and radio advertisements, press releases or even placing ads on billboards. The website shows useful information about the company, teachs us about all the services provided by the company, mentions previous promotional campaigns designed by targetscope and their main clients. The website surprised me because of its original design, which is inspired from the 40´s.

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